Sunway Mario Plastics Co., Ltd. (SMP) is pleased to announce the update of our logo and brand identity in celebration of our 20th anniversary. Evolving the global trends, particularly regarding plastic products reduction especially waste collection bags; this update to our brand identity is designed to clearly communicate our vision and strategic mission in this new phase of growth.
The symbol features a stylized version of the letters "S" and "M," which are the initials of our brand name. The letter "S" is placed vertically with two ends that create a circle, symbolizing recycling and environmental protection—key values of our brand. The overall shape also suggests the image of a plastic bag roll, which aligns with our primary products. The primary color of the new logo is green, symbolizing our commitment to sustainability and environmental safety.
Old logo: New logo:
The new logo and brand identity will officially be implemented starting November 11, 2024, and will be adopted across all contracts, documents, products, services, digital platforms, and communications. During the transition period, both the old and new logo will remain valid. Therefore, both the previous and updated logos can be used concurrently during this transitional phase.
We appreciate your continued partnership and support as we transition to this exciting new phase in the growth of Sunway Mario Plastics Co., Ltd.